What do dads across the United States have in common? Stress. Whether dad is a weekend warrior, a competitive athlete or a busy executive, stress seems to be the common denominator. Even dads need a serious REST every now and then. From June 1-16, True REST Float Spa is offering a buy one, get one free gift card that will give customers two visits for the price of one, #FloatDad. (*at participating locations only. Offer details may vary per location. Learn more at www.truerest.com/dad)
Floating is a relaxing, fun and
effortless way to reduce stress and get pain relief by rejuvenating both
the mind and body. The all-natural approach helps alleviate a wide
range of ailments, including inflammation, sore muscles, arthritis,
sleep disorders and stress. In observance of Father’s Day, the
limited-time offer allows new members to experience the benefits of an
hour-long float therapy session with the purchase of a buy one, get one
free gift card for $79. Current members are able to take advantage of
the same deal at a deeper discount for $49.
‘We know dads are
famous for not putting themselves first, and we want to give them an
opportunity to experience the self-care they deserve,’ said Nick
Janicki, founder and president of True REST Float Spa. ‘With True REST
Float Spa, we guarantee 60 minutes of uninterrupted intense relaxation.
Dads will be thrilled to know that they are in good company. The New
England Patriots’ Steph Curry and others have used floating for
conditioning and recovering for years. So why not dad?’
Float Spa members float effortlessly in hour-long sessions that provide a
sensory and gravity-free environment, restricting external sources of
distraction for an extreme form of rest. Each pod is filled with 1,000
pounds of Epsom salts and 180 gallons of water that creates a 30% salt
solution, enabling effortless floating. Epsom salts have established
healing effects that treat inflammation of the joints and muscles and
ease chronic pain for areas of the body like the neck and back. The high
level of salt is great for the skin, hair and nails, acting as an
exfoliant while also drawing out toxins and lactic acid from workouts to
reduce stress and relax the body.
The water is set to body
temperature and provides a weightless sensation, promoting the
psychological benefits of feeling inner peace. The brain enters the
theta brain wave state, associated with deep sleep and dreaming. This
allows a natural increase in dopamine and other neurotransmitters, which
creates feelings of euphoria that aid in mental relaxation. An hour of
zero gravity and zero distractions decreases the production of cortisol,
a stress hormone, leaving members feeling refreshed, serene and with a
profound sense of calmness.
Stress is an underlying issue of
mental and physical systems, which True REST Float Spa combats, with
float therapy as a medicinal alternative. The member-based program
founded in 2010 offers a holistic solution to wellness by featuring a
luxurious spa-like environment. Every location offers tailored services
to meet customers’ individual needs.
According to Men’s Health,
‘the practice is particularly popular among athletes. That’s because
floating can have a tremendous impact on recovery and performance,’ says
Brandon Marcello, Ph.D., a former director of sports performance at
Stanford University and high-performance consultant who has worked with
professional sports teams like the Atlanta Braves and the San Jose
Sharks. Marcello says floating can also create a kind of positive
feedback loop: when athletes recover faster, they can perform better,
To take advantage of this Father’s Day deal, or for more information about True REST Float Spa, visit TrueREST.com/dad.
About True REST Float Spa
True REST Float Spa is the world’s largest float spa brand. With over 78 awarded locations, including 32 open locations and another 15 opening this year across the country, it is on its way to servicing 1 million floats. True REST Float Spa has created a luxury float spa experience in 10 inches of water and 1,000 pounds of Epsom salts. Members float effortlessly in their float suite. Each location is dedicated to providing pain relief, relaxation and better sleep through a 60-minute float session. True REST Float Spa offers monthly membership programs and packages. For more information, go to TrueREST.com . For franchising opportunities, go to https://www.TrueRESTfranchising.com .
TrizCom PR on behalf of True REST Float Spa and True REST Franchising